Zara To Launch Beauty Line

The Spanish apparel retailer, Zara is branching into the world of cosmetics and beauty products.

The fast fashion specialist and the biggest company in the Inditex group, is set to launch into beauty globally on May 12 with lips, eyes, nails and accessories. Zara beauty is said to have spent 18 months in development and would find a home in a new beauty specific store in store concept.

According to the director of the new enterprise, Eva Lopez, the goal is simple, inclusivity. ” Our ambition was to create a collection that anyone, regardless of gender, skin color, age, or personal style will want to use,” she says. “Somebody that wants a classic, softer makeup look can find their products, and somebody that’s more experimental can find the colors they need to create that, too,”

Much like at Zara itself there is, something for everyone.