The 2025 Business Outlook Session, organized by the Media Independent Practitioners Association of Nigeria (MIPAN), brought together industry leaders, business professionals, and strategic thinkers to address one of the most pressing issues facing businesses in Nigeria today: the high cost of operations in a challenging economic environment.
The event, held under the theme “Navigating the Cost of Doing Business in Nigeria: Value Delivery in a Tough Economic Climate,” provided a platform for valuable insights and practical advice.
The session featured a compelling presentation by Dr. Vincent Nwani, who explored the realities and strategies for delivering value amidst rising costs and economic pressures.
In addition to the keynote presentation, the event culminated with an engaging panel discussion that included prominent figures from various sectors. Each panelist shared their unique perspectives on how companies can maintain profitability and deliver consistent value despite the mounting economic challenges. The panelists tackled issues ranging from operational efficiency and cost management to the role of technology and digital transformation in enhancing value delivery.
The event was sponsored by prominent media, LN247, and a presentation by the CEO, Anthony Ikeokwu, alongside other business partners including, JCDecaux, Grace Lake, QVT Media, City 105.1 FM, Media Guide NG, and 94.5 FM. Their support underscored the significance of collaborative efforts to provide the insights and tools needed by businesses navigating Nigeria’s economic landscape.
Through open discussions and shared experiences, the 2024 MIPAN Business Outlook Session proved to be an invaluable experience for participants, fostering ideas that will shape the future of business in Nigeria. The event emphasized that, despite the tough climate, businesses can survive and thrive through resilience, innovation, and a relentless focus on value.
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Its like you read my mind You appear to know so much about this like you wrote the book in it or something I think that you can do with a few pics to drive the message home a little bit but other than that this is fantastic blog A great read Ill certainly be back